Archives for June 9, 2017

Improving Client Experience and Clinical Outcomes with Canine Genetic Disease Testing

Improving Client Experience and Clinical Outcomes with Canine Genetic Disease Testing

The expanding role of the dog over recent decades as an anthropomorphized member of the modern American family has led to an increase in dog owners’ expectations of their veterinarians. With social media, where the old adages about the number of people a dissatisfied client will tell about their experience can be easily multiplied by a factor of hundreds, the pressure to meet client expectations is more intense than ever.

Far more actionable than the commonly used genetic testing for canine breed identification, canine genetic disease testing is an accurate and reliable tool to help veterinarians meet their clients’ expectations in new ways. Genetic testing for a variety of inherited diseases has become commonplace in the dog breeding community to help breeders produce puppies free of particular maladies. However, as we know, not every dog seen in practice is the product of two purebred parents which have been genetically tested and vetted to make sure they are a good genetic match. Having a solution to easily perform canine genetic disease testing for any dog in a clinical setting, no matter the breed, adds a level of sophistication and progressiveness to your practice which can also supplement and improve your overall ...